Blogging has been around for decades, and the reach and power of blogs has continued to grow. Blogging is relevant to any sized business, whether a huge international company or a small business. Here are 4 reasons why blogging matters for your company:
Sure, we all know about Facebook events. Most marketers and businesses have been using them to promote everything from seminars to fundraising events within their Facebook community. What you might not know is that Google+ actually has something similar that can be an excellent marketing tool to help promote your local business. It can help you grow your business by connecting you with potential clients interested in products or services.
These days, our society focuses a lot on social media, which means that a lot of responsibility comes along with that. So whether you are just starting in the social media game or have been involved with it for years, you need to be responsible about the things that you post. The fact is, irresponsible social media conduct could ruin your education and even negatively impact your career. The good thing is, most of these consequences are preventable. So here are just a few mistakes that you should avoid doing at all costs on your social media.
It’s easy enough to put a suit, and tie on every day, go to work and say you’re a (Insert fancy job title here) but true leadership is more than that, and it’s often times very difficult. Yes, it’s delegating, and telling other people what to do, and sometimes how to do it, but a true leader, while delegating, is also working just as hard as they are asking their employees to work. Here are a few must have qualities to being successful in a position of leadership.
Getting to know your customers and learning about what they do and don’t like can give your business an upper hand compared to your competitors. There is a lot that your customers can teach you. While customers are constantly looking for the best products and services out there, what really attracts them to a company is the ability for the company to give them an experience that they aren’t going to forget.
The homepage of your website is the most important page of your website. You ever heard the expression “Don’t judge a book by its cover”? This generally doesn’t apply to websites. Customers judge them the second that they enter the site. That means that you have to grab the attention and develop a connection with your customers right away. It’s key that your potential customers find what they are looking for quickly and easily. If not, they will move on to another site that gives them the information faster. To make sure this doesn’t happen to you, here are a few tips on what to include on your homepage.